Custom Fit
Swim Goggles

By Richard Mitchell and Mogsy Ford

Updated November 2024

The best open water swim goggles

If you're a swimmer, a triathlete, or a swimrunner, you probably know the struggle of finding the perfect pair of swim goggles. We've all experienced it — the leak halfway through a swim, the marks around your eyes that last for hours, or, worst of all, the fog that blurs your vision. Conventional swim goggles can be a real hassle sometimes. In this article, we're going to dive deep into why custom-fit swim goggles are revolutionising the way water enthusiasts experience their swims.

Let's start by talking about the elephant in the room: the unpredictable fit of standard swim goggles. Despite the various available models on the market, traditional goggles often come in a limited number of shapes and sizes that don't necessarily align with everyone’s unique facial contours. This leads to the all-too-common problem of leakage. When water sneaks into your goggles, it can throw off your rhythm and focus during your swim.

And it’s not just about leaks. Think about the discomfort most swimmers have faced with ill-fitting goggles. We’re talking about those tight straps that leave red imprints on your skin, or the lenses that fog up and leave you squinting your way through the water. These issues not only affect your performance but also your enjoyment of swimming.

This is where custom-fit swim goggles come into play. These innovative goggles address the problems associated with conventional models by providing a tailored experience. They are designed precisely to fit the dimensions of your face, ensuring a snug and comfortable fit every time you wear them. Imagine eliminating leaks and discomfort entirely — sounds like a dream, right?

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So, why exactly are custom-fit swim goggles the most comfortable swim goggles out there? Well, they start with a precise measurement of your facial features, acknowledging that no two faces are alike. Customisation allows for a seamless fit that conventional goggles simply can't offer, minimising the risks of leaks and pressure marks.

There are numerous benefits to owning a pair of custom-fit swim goggles. First and foremost, comfort takes centre stage. With a design that hugs your facial curves perfectly, you can forget about annoying adjustments mid-swim. No more distractions; just pure enjoyment and focus on your performance.

Another significant advantage is improved vision. By creating a tight and consistent seal, these goggles are less likely to fog up, giving you clear sight in the water. Whether you're navigating open waters or pushing towards the finish line in a swimming pool, clear vision is critical.

Let's not forget durability. Custom-fit swim goggles are typically built with high-quality materials that last longer than standard goggles. This means they can withstand the wear and tear of frequent use in various environments, from chlorinated pools to salty oceans.

For those who enjoy open-water swimming, custom-fit swim goggles might be the best open-water swim goggles you can find. The snug fit prevents water entry and reduces drag, which is crucial for those long swims where efficiency matters.



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Custom Fit Swim Goggles
- best open water swim goggles

THEMAGIC5 has developed the best custom fit swim goggles available. The company from Denmark claims their custom fit manufacturing process means NO leaks, NO marks, (no more "goggle eyes"!), and no more rubbing. Imagine having swim goggles that are a perfect fit.

Now, how are these bespoke goggles made? The process is actually fascinating and quite high-tech. It  starts with a facial scan — something you can do with a dedicated smartphone app. This app captures the intricate details of your face, measuring the distance between your eyes, the width of your nose bridge, and even the curvature of your cheekbones.

Thanks to their own registered Optimal Fitting Technology™ and the use of advanced robotics manufacturing, the goggles are made-to-measure and customised to each individual.

Customers use the free THEMAGIC5 app to scan their face. The scan uses AI technology to provide detailed measurements of the unique facial contours. Within 1-2 days the scan will be verified, and the goggles manufactured for a perfect fit, including the nose bridge.

The scan data is used to create an exact 3D-model of the customers’ face which allows the Optimal Fitting Technology™ to find the perfect placement of the goggle on the users’ face.

Once the scan is complete, the data is sent to manufacturers who use sophisticated software to design a 3D model of goggles tailored specifically for you. This means every aspect, from the lens shape to the strap design, is made to meet your unique requirements.

Next, advanced robots contour each gasket to match the exact curvature of each eye socket. An optimal size nose piece is selected to connect each gasket to complete the customization process.

After finalising the design, the goggles are produced using cutting-edge materials that offer flexibility, resilience, and comfort. The result is a pair of swim goggles that feel like they’ve been sculpted just for you, providing the best swim goggles experience you can imagine.

With custom-fit swim goggles, you gain more than just a personalised product; you get a boost in confidence. Knowing that your goggles won’t leak or cause discomfort allows you to channel all your energy into perfecting your strokes, improving your time, and enjoying every moment in the water.

Definitely a candidate for "The best open water swim goggles"!

Each lens of THEMAGIC5 goggles has four relatively flat planes that allows superb peripheral vision in a small goggle. Multiple lens colour choices are available, all with anti-fog coating and UV protection.

The Magic5 Mirror Gold ($70) is designed for outdoors, and the Magic5 Blue for indoors ($60). The MAGIC5 Mirror Gold has an internal blue tint, giving clear vision through the gold mirror. This color is perfect for most conditions and is excellent for both indoor and outdoor swimming. We think the Mirror Gold version are the best open water swim goggles.

The darker colors, such as the SMOKE MAGIC or BLACK MAGIC MIRROR SILVER, are better for swimming in very sunny conditions.

Custom Swim Goggles
- best open water swim goggles

BROOKLYN, NEW YORK, USA, AUGUST 2024 - THEMAGIC5 announces the development of custom swim goggles for kids – the first in the world. The kids goggles will extend THEMAGIC5 experience to younger swimmers aged 10 and up.

Younger swimmers (ages 10+) experience the same struggles with traditional goggles as adults do: uncomfortable, leaky, and distracting. Negative swimming experiences are frustrating for both child and parent and are a barrier to participation and fun.

“Our customers know what a game changer THEMAGIC5 goggles are to the swimming experience and they have been requesting kids goggles for years. As a parent myself, I know the best kids goggles are ones they will wear, so custom fit goggles that are comfortable and leak-free are a no-brainer. We are excited to bring THEMAGIC5 kids goggles to market so more kids can enjoy the water and have fun swimming.”


The head and shoulders of a female swimmer in a black costume and hat with silver swim goggles standing at the end of the pool.

LET YOUR KIDS SWIM, NOT FUSS WITH THEIR GOGGLES

For most swim-parents, it is a common sight to see their kid struggling with their goggles. Often leaking during a lesson or play, constantly needing adjustment, falling off, or uncomfortably too tight and leaving painful pressure marks, the result is frustrated kids and negative swimming experiences -traditional “one size fits all” goggles just don’t work.

THEMAGIC5 goggles are different. Since they are customized to fit each individual face perfectly, the goggles don’t need to be worn extremely tight to create a seal. The goggles can be worn comfortably, without leaks or pressure marks, and the swimmer can focus on swimming.

A female swimmer in a black costume and hat with silver goggles pushing off from the pool end, from underwater.

To read more about THEMAGIC5 custom fit swim goggles, and to place an order, go to THEMAGIC5 website here for adult goggles.


For youth / kids goggles, go to THEMAGIC5 website here.


Conventional swim goggles often come with the caveat of trial and error. You might purchase multiple pairs before stumbling upon one that "kind of" works. In contrast, custom-fit goggles eliminate the guesswork, making them a worthwhile investment for serious swimmers.

Let's summarise the key benefits. Custom-fit swim goggles offer superior comfort, reducing the pressure around your eyes and avoiding unnecessary distractions. They refine your swimming experience by improving vision and decreasing the risk of fogging, leading to better performance.

They’re durable and built to outlast conventional goggles, handling various swimming conditions while maintaining integrity. Plus, they’re specially designed for your facial structure, obviating the need for frequent replacements and adjustments that come with standard models.

Beyond comfort and durability, custom-fit swim goggles are a testament to how technology can enhance sportswear. They show how modern solutions can be adapted to suit personal needs, setting new standards in the swimming world for personalised gear.

For open-water swimmers, these goggles dramatically improve the swimming experience. The seamless fit and optimal seal reduce drag, keep water out, and allow you to focus entirely on your technique and surroundings without interruptions.

In swimrunning events, versatility and comfort are indispensable. Custom-fit goggles conform to the unique challenges presented by this sport, from changing environments to long distances, ensuring you’re always ready to perform your best.

In conclusion, custom-fit swim goggles are unmatched in comfort, durability, and performance compared to conventional swim goggles. They transform the swimming experience, solving persistent problems associated with standard goggles.

Whether competing or swimming for leisure, investing in custom-fit swim goggles is a decision you won't regret. They promise the most comfortable swim goggles experience and the freedom to swim without limits, making them an essential piece of gear for anyone serious about the water.

About the custom fit swim goggles company

It all started in Denmark. THEMAGIC5’s founders, professional swimmers and triathletes Bo Haaber, Niklas Hedegaard, and Rasmus Barfred, could not find a single pair of swimming goggles they liked on the market.

They were looking for the best open water swim goggles. Therefore, in 2016, they invented the first custom-fit swimming goggles. One year later, THEMAGIC5's headquarters moved to Charlotte, North Carolina, USA.

In 2018, ISPO, the world's largest sports trade fair, praised THEMAGIC5 as one of the most innovative sports products to hit the market. In 2020, the greatest athletes of all time joined THEMAGIC5, not only as sponsored athletes, but also as investors: multiple world champion and Olympic gold medalist triathlete Jan Frodeno, and six-time Olympic medalist swimmer Matt Grevers.

One year later, THEMAGIC5 made a $1,000,000 deal with venture capital financiers Mark Cuban and Robert Herjavec on the ABC's 'Shark Tank' programme. THEMAGIC5 has over 195,000 customers around the world and keeps growing!


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